Student value edition

Includes bibliographical references and index.

Strategic analysis -- Strategic management : creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets : moving beyond a firm's tangible resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy : creating value through diversification -- International strategy : creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases -- Indexes.

This text provides solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, internet strategies, crowdsourcing, environmental sustainability. The accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this title an excellent resource for your students.