Marketing strategy : (Record no. 13407)

000 -LEADER
fixed length control field 01202cam a22003258a 4500
001 - CN
control field 17488160
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200913134513.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 121010s2014 nyu 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2012041227
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780078028946
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781259010903
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0078028949
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .W249 2014
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802 W O M
Edition number 23
092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC)
Edition number 658.802 W O M
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Walker, Orville C.
9 (RLIN) 23351
245 10 - TITLE STATEMENT
Title Marketing strategy :
Remainder of title a decision-focused approach /
Statement of responsibility, etc Orville C. Walker, Jr., John W. Mullins.
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York, NY :
Name of publisher, distributor, etc McGraw-Hill Irwin,
Date of publication, distribution, etc c2014.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 368 pages :
Other physical details illustrations ;
Dimensions 26 cm
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 23352
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mullins, John W.
Fuller form of name (John Walker)
9 (RLIN) 23353
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy1305/2012041227-d.html
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy1305/2012041227-t.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy1510/2012041227-b.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type كتاب
Holdings
Price effective from Permanent Location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Withdrawn status Copy number Date checked out Total Checkouts Damaged status Barcode Current Location Full call number
2017-03-21 Dau Central Library Female2018-03-25 2017-03-21 كتاب  12018-03-191 2000001131 Dau Central Library Female658.802 W O M
2017-03-21 Dau Central Library Male2017-03-21 2017-03-21 كتاب  1   2000001130 Dau Central Library Male658.802 W O M
2020-01-23 Dau Central Library Male2020-01-23 2020-01-23 كتاب      2000007800 Dau Central Library Male658.802 W O M
2020-01-23 Dau Central Library Male2020-01-23 2020-01-23 كتاب      2000007799 Dau Central Library Male658.802 W O M
2020-01-23 Dau Central Library Male2020-01-23 2020-01-23 كتاب      2000007798 Dau Central Library Male658.802 W O M
2020-09-13 Dau Central Library Male2020-09-13 2020-09-13 كتاب      2000008049 Dau Central Library Male658.802 W O M
2020-09-13 Dau Central Library Male2020-09-13 2020-09-13 كتاب      2000008048 Dau Central Library Male658.802 W O M
2020-09-13 Dau Central Library Male2020-09-13 2020-09-13 كتاب      2000008047 Dau Central Library Male658.802 W O M
2020-09-13 Dau Central Library Male2020-09-13 2020-09-13 كتاب      2000008046 Dau Central Library Male658.802 W O M
Languages: