Roberts, Mary Lou.
Internet marketing : integrating online and offline strategies /
Mary Lou Roberts, Debra Zahay.
- 3rd ed.
- Mason, OH : South-Western Cengage Learning, c2013.
- xxii, 484 p. : ill. ; 28 cm.
Includes bibliographical references and index.
9781133625902 (pbk.)
2012932722
Internet marketing.
HF5415.1265 / .R617 2012
658.872 / R M I