Dess, Gregory G.

Strategic management : creating competitive advantages / Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner. - 4th ed. - Boston : McGraw-Hill/Irwin, c2008. - xxiv, 484 p. : col. ill. ; 26 cm.

Includes bibliographical references and indexes.

Strategic management : creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets : moving beyond a firm's tangible resources -- Business-level strategy : creating and sustaining competitive advantages -- Corporate-level strategy : creating value through diversification -- International strategy : creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership : creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Analyzing strategic management cases.

9780071287838 (IE) 0071287833 (IE) 9780073381213 (pbk. : alk. paper) 0073381217 (pbk. : alk. paper)

2007034062


Strategic planning.

HD30.28 / .D4743 2008

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