Pegler, Martin M.
Designing the brand identity in retail spaces /
Martin M. Pegler.
- xi, 292 pages : color illustrations ; 24 cm
A brand is born -- A brand makeover -- A brand travels -- A brand statement.
9781628923919
2014029269
Stores, Retail.
Industrial design coordination.
Branding (Marketing)
Trademarks--Design.
NA6220 / .P44 2015
725.21